30 years of experience supporting high profile organisations

SGM Graham Ltd specialises in establishing service cultures, improving customer experiences, developing service, people management, communication and interpersonal skills

We help you to establish and maintain a culture which puts the customer at the centre of everything

SGM Graham Ltd specialises in supporting and enabling heritage, leisure & educational organisations with their goal to provide their customers with a memorable experience and to deliver excellent customer service.

This is not about a “quick fix” approach to customer service, where organisations believe that by sending a few front line staff members on a Customer Care training course, it will change their approach to dealing with their customers. It is about establishing and then maintaining a culture which puts the customer at the centre of everything that is done and makes delivering excellent service a priority for everyone.

We understand that organisations really can differentiate from their competitors through the quality of their staff.  As Walt Disney once said: –

“You can dream, design, create and build the most wonderful place in the world, but it takes people to make the dream a reality.”

I work with service based organisations helping them to make a real and tangible difference to their service offer.  I advise and support clients in the “building blocks” of establishing a service culture and how to weave service excellence into the fabric of the organisation.

During the past 30 years, I have built up a deep understanding of the issues surrounding operational, management, communication, customer service and sales development and I deliver programmes that are specifically focussed on these areas.

Over many years, I have developed particularly strong links with high profile cultural and educational organisations and small independent operators.  This means that I am experienced in the complex relationship and multiple objectives of arts, historical and educational and charitable institutions, which are also vitally dependent on welcoming and servicing a wide range of customers (both internal and external).

My training programmes are highly participative and interactive and my premise is that people learn best if they are having fun!